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Comprehensive survey of MC Canada membership


Nyoman Klassen completes the Mennonite Church Canada constituency survey. Deadline for responses is June 30, 2005

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May 31, 2005
-Dan Dyck

Winnipeg, Man. — Mennonite Church Canada is asking 5,000 randomly selected constituents from across Canada to provide feedback and counsel about the denomination by responding to a survey. Pastors from every congregation will also receive the survey.

The purpose is to assess the image of the country-wide church among the denomination’s constituents. The objective is to find out what constituents think of when they see or hear the words ‘Mennonite Church Canada’.

This is the first comprehensive survey undertaken since the inception of Mennonite Church Canada in 2000. KMA Consultants of Toronto provided professional counsel to the survey design and process. KMA specializes in working with church and charitable organizations, and has completed similar work for several Mennonite organizations. Lois Epp, a market research consultant from Calgary (Trinity MC), has been contributing expertise to the project on a voluntary basis.

Feedback from the pre-testing process has been very positive, notes Pam Peters-Pries, executive secretary of Support Services. “The constituents who reviewed the final draft were pleased with the range of topics that the survey covered. They felt that other constituents would be eager to give their feedback.”

The survey seeks to measure respondent’s awareness of a variety of topics. What does it means to be Mennonite? What is our understanding of the mission and ministry that the denomination does on behalf of, or in partnership with, area conferences and congregations? Are denominational communications, resources, and events helpful?

Dan Nighswander, MC Canada general secretary says, “We get anecdotal information from delegates at the MC Canada Assembly, from churches we visit, and occasionally from people who send us letters. But this survey is the most comprehensive opportunity for us to listen to a broad spectrum of people. It will help us to shape our ministries and communications.”

The 5,000 recipients have been selected for equal representation from each area conference in proportion to over all membership across Canada. The survey should begin arriving in mailboxes during the week of June 6, with a request for response by June 30.